About Traci

Welcome to my website! A bit about me...I am a seasoned Sales & Marketing specialist with over 20 years of experience primarily in the new residential development and pharmaceutical industries in Calgary, Alberta. I have a wide variety of experience working with smaller entrepreneurial businesses to large global firms and an expertise in pairing the needs of the company to that of the customer.

With a solid track record, I've excelled in diverse new home projects, including single-family homes, villas, townhomes, and skyscraper condominiums. A highlight was leading five inner-city condo developments from kick-off to post-possession with an iconic local builder, Battistella Developments, meeting and surpassing sales targets. I thrive in identifying target markets and crafting successful campaigns, emphasizing brand love and top-notch customer service. My commitment to building loyalty and trust ensures project success.

Whether you are just starting up in the new-build industry and need to create a brand and customer base or your company is established and you're wanting to re-brand, launch a new project or boost sales on an existing project- give me a call and let's chat about how I can help!